Import and Activation Partners

Importing

We strongly prefer audience files via SFTP.

We will also accept audience files through S3 and Alli Data. Non-PII data can be imported using the Alli SFTP connector.

Activating/Deploying Audiences

• Google AdWords API

• Google Customer Match Uploader (CMU) API

• Facebook API

• Snapchat API

• LiveRamp

• Twitter

• Other - If the 3rd party accepts SFTP audience drops we can send CRM lists containing hashed email addresses only. For example, we have done this with the following partners:

  • Hulu

  • Monetate

  • Pinterest