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Facebook Deployment


This document walks you through activating/deploying a list to Google Ads. A list can be an audience list, segment or power audience.

Make sure you have authenticated Facebook.


  1. Deploy a list normally and choose Facebook as the deployment location.




  2. This will bring you to the deployment form.

  3. Select the authenticated user from the list. If there is only 1 user - the dropdown will be populated and selection will not be available.

Screenshot 2024-03-21 at 4.46.44 PM.png
  1. Next select the account ID of the facebook audience you want to deploy to from the AD ACCOUNT dropdown. If no accounts are populated in the dropdown - make sure the authenticated user has the correct access.

Screenshot 2024-03-21 at 5.01.30 PM.png

  1. Select the CUSTOM AUDIENCE to which you want to deploy.

Screenshot 2024-03-21 at 5.02.19 PM-20240321-220225.png

a. If you want to create a new list, click the button + and fill out the required information

Screenshot 2024-03-21 at 5.03.44 PM-20240321-220350.png

  1. Finally click on Save & Send on the top right.

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