Snapchat Deployment
Overview
This document walks you through activating/deploying a list to Google Ads. A list can be an audience list, segment or power audience.
Make sure you have authenticated Snapchat.
Instructions
Deploy a list normally and choose Snapchat as the deployment location.
This will bring you to the deployment form.
Select the authenticated user from the dropdown. If there is only 1 user - the dropdown will be populated and selection will not be available.
![Screenshot 2024-03-21 at 5.49.51 PM-20240321-224956.png](../../__attachments/3282632705/Screenshot%202024-03-21%20at%205.49.51%20PM-20240321-224956.png?inst-v=60c6b320-96ac-46e7-ab4f-7bafcc7e41dc)
Next select the snapchat organization of the client from the SNAPCHAT ORGANIZATION dropdown. If no organizations are populated in the dropdown - make sure the authenticated user has the correct access.
![Screenshot 2024-03-21 at 5.49.58 PM-20240321-225004.png](../../__attachments/3282632705/Screenshot%202024-03-21%20at%205.49.58%20PM-20240321-225004.png?inst-v=60c6b320-96ac-46e7-ab4f-7bafcc7e41dc)
Next select the snapchat ad account of the client from the SNAPCHAT AD ACCOUNT dropdown. If no ad accounts are populated in the dropdown - make sure the authenticated user has the correct access.
![Screenshot 2024-03-21 at 5.50.05 PM-20240321-225011.png](../../__attachments/3282632705/Screenshot%202024-03-21%20at%205.50.05%20PM-20240321-225011.png?inst-v=60c6b320-96ac-46e7-ab4f-7bafcc7e41dc)
Select the FIRST PARTY SEGMENT to which you want to deploy.
![Screenshot 2024-03-21 at 5.50.11 PM-20240321-225017.png](../../__attachments/3282632705/Screenshot%202024-03-21%20at%205.50.11%20PM-20240321-225017.png?inst-v=60c6b320-96ac-46e7-ab4f-7bafcc7e41dc)
a. If you want to create a new segment, click the button + and fill out the required information
![Screenshot 2024-03-21 at 5.50.19 PM-20240321-225024.png](../../__attachments/3282632705/Screenshot%202024-03-21%20at%205.50.19%20PM-20240321-225024.png?inst-v=60c6b320-96ac-46e7-ab4f-7bafcc7e41dc)
Finally click on Save & Send on the top right.