Bing
Vendor/Partner | |
---|---|
Version | v13 |
API Documentation | https://learn.microsoft.com/en-us/advertising/guides/release-notes |
Sunset Date | No information about v13 sunset date as of Oct 2024 |
Channel(s) | |
Refresh Time (CST) | 8:00 / Real Time |
Default backfill | If requesting real-time data, new data will be available after 3 hours. |
Alli Data Library |
|
Getting Started
In order to complete the setup process, you will be required to select the accounts you want to pull data from in the Additional Configuration section.
You can select multiple or all accounts available by holding down Shift
or Command
/Ctrl
while clicking your accounts.
If additional accounts are added to your Client, you will need to manually go back into the settings to add them to your datasource.
You will also need to select the type of report you want to pull from the dropdown menu. The currently supported reports are:
AccountPerformanceReport
AdDynamicTextPerformanceReport
AdGroupPerformanceReport
AdPerformanceReport
AudiencePerformanceReport
CampaignPerformanceReport
KeywordPerformanceReport
SearchQueryPerformanceReport
DSAAutoTargetPerformanceReport
ProductPartitionPerformanceReport
Required Authorization
To authorize the accounts, you will need to sign in using your Bing account.
Limitations
Bing’s default time column is called
timeperiod
and when current day or hourly data is requested in reporting,timeperiod
will have the non-standard format of[DATE TIME]|[HOUR]
(ie:1/2/2023 12:00:00 AM|10
). If a true date format is necessary in the reporting, aDate
column is available that is parsed fromtimeperiod
that can be used for a reliably standard date format.We’ve previously encountered an issue due to privacy thresholds that prevent certain data, specifically the “Store visits” segment of “Goal”, from being surfaced unless a specified click threshold is met. The privacy threshold works on a row-by-row basis. So, if a particular row in the API response does not meet the threshold, then it’s going to impact the data you’re seeing.
Define your Data
Account Performance Report Columns
Ad Dynamic Text Performance Report Columns
Ad Group Performance Report Columns
Audience Performance Report Columns
Campaign Performance Report Columns
Keyword Performance Report Columns
Search Query Performance Report Columns
DSA Auto Target Performance Report Columns
Product Partition Performance Report Columns
API Endpoints
https://docs.microsoft.com/en-us/advertising/reporting-service/submitgeneratereport?view=bingads-12
https://docs.microsoft.com/en-us/advertising/reporting-service/pollgeneratereport?view=bingads-12