Cross Channel Data Library
Overview
The Alli Data Library Cross Channel views consists of ad channel-agnostic data blended from existing Search, Social, and Display views.
For channel-specific information see:
Questions?
Tool Owner | |
Slack Channel | #alli-data-library |
Author |
Available Reports
Report Name | View Name | Description | Source |
---|---|---|---|
Cross Channel Ad |
| Ad/Creative performance across Search, Social, and Display (from CM360) |
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| Ad/Creative performance across Search, Social, and Display (from DSPs) |
| |
Cross Channel Ad Group |
| Ad Group/Placement performance across Search, Social, and Display (from CM360) | Aggregated from: |
| Ad Group performance across Search, Social, and Display (from DSPs) | Aggregated from: | |
Cross Channel Campaign |
| Campaign performance across Search, Social, and Display (from CM360) | Aggregated from: |
| Campaign performance across Search, Social, and Display (from DSPs) | Aggregated from: | |
Cross Channel Account |
| Account/Advertiser performance across Search, Social, and Display (from CM360) | Aggregated from: |
| Account/Advertiser performance across Search, Social, and Display (from DSPs) | Aggregated from: |
Data Lineage
![](../../__attachments/2443149449/image-20220706-064957.png?inst-v=9d2044ed-f5d2-41ad-960f-0e53811769aa)