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Google My Business

Overview

Google my business datasource, used to get information and reporting insights on locations

Vendor/Partner

Google

Version

v1 Business Information and Business Account Management and Business Profile Performance

API Documentation

Sunset Date

None as of 04/04/2024 (though Account Management now has a 1.1 available)

Channel(s)

Refresh Time (CST)

3am

Default backfill

5 Days

Alli Data Library

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Limitations

Data Delay

Metrics are updated at the beginning of every month and are available through the API up to 5 days after that.

Dimensions

Name

Type

Description

date

date

The date for the report

locationid

string

The id of the location

locationName

string

The name of the location

websiteUrl

string

The URL of the store

primaryPhone

number

Location Phone Number

storefrontAddress

JSON

Location Address

latlng

JSON

The Lat and Long of the store

storeCode

string

Location Store Code

regularHours

JSON

Store Hours

labels

JSON

Location Labels

openInfo

JSON

Determines if the location is currently open

primaryCategoryName

string

The display name of the primary category

primaryGoogleCategoryId

string

The gcid of the primary category

additionalCategoriesNames

string

The display name of all additional categories

additionalCategoriesGoogleCategoryIds

string

The gcid of all additional categories

Metrics

Name

Type

Description

queries_direct

Number

The number of times the listing was shown when searching for it directly

queries_indirect

Number

The number of times the listing was shown as a result of a categorical search (for example, restaurant)

views_maps

Number

The number of times the listing was viewed on Google Maps

views_search

Number

The number of times the listing was viewed on Google Search

actions_website

Number

The number of times the website was clicked on the listing

actions_phone

Number

The number of times the phone number was clicked on the listing

actions_driving_directions

Number

The number of times driving directions were requested for the listing

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