Power audiences in alli audiences

Power Audiences give you, the user, the ability to be as flexible as you want when accessing audience data. Power Audiences are not unlike CRM Lists (standard audience) with one exception, and that is that they give you the ability to write the SQL query yourself, rather than be limited to the preset query that applies to all CRM Lists.

Custom SQL queries are used within Power Audiences, and there is no limitation to the amount of complexity that you can achieve. Because of this complexity, we have limited the ability to create and manipulate Power Audiences to specific people. If you do not have access to them, but wish to gain access, please reach out to an administrator.

Check if you have the ability to create power audiences here!

Manage Power Audiences

• Create a power audience

• Write SQL for power audiences

• Delete a power audience