How-To: Display the Top & Bottom Performing Creatives

Overview

Simple guide on how to display the Top & Bottom Performers in Creative Insights

Instructions

1. Make sure your client’s data has been onboarded (How-To: Do Initial Setup for Creative Insights)

2. Once on the Creative Insights tool, select the “Top & Bottom Performers” tab

3. Filter down your ads using the controls right under the “Top & Bottom Performers” tab

4. Select your desired metric from the dropdown (default value is Platform ROAS) to arrange performers accordingly

5. The Top and Bottom 5 performers will display automatically

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