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How-To: send a deployment to TikTok

Overview

This how-to article walks you through creating a new activation or deployment to TikTok for a segment or audience.

Instructions

Add your TikTok Advertiser ID to Alli Audiences

  1. From within the TikTok Ads Dashboard, find and copy your advertiser id for the client/account you want to send audiences to.

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  1. Log into Alli and navigate to your Alli Audience settings page

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  1. Paste the copied TikTok account ID to the TikTok Advertiser ID field and click Save

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Authorize Alli Audiences to access TikTok

Before getting started, make sure you permissions to create an audience in the account you are sending to - an easy way to check this is by navigating to audience tool in TikTok Ads and checking if you have the create audience button - https://ads.tiktok.com/i18n/dmp/adver/main?aadvid=6847477743920087046


  1. In Alli Audiences Setting page, select the TikTok button

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  2. Click Login with TikTok

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  3. Follow the prompts and allow alli audiences permissions requested

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    You will be redirected back to audiences and see your login populate in the login page

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  4. You can now deploy a segment normally and choose TikTok as the deployment location.

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  5. This will bring you to the deployment form in which you can select or click the + button and create new tiktok audiences. Select the correct PII type depending on your audience and save & send it.

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