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App Platform Templates & Metrics Reference

📁 Publisher Templates & Metrics Reference

Below are the CSV schema templates for each supported publisher, along with platform-specific notes on available data, date limits, and metrics.

Publisher

API Credentials

CSV Template

Date Range Limits

Notes / Nuances

Applovin

API Key

applovin_cols.csv

45 day look back period

Liftoff

API Key and API Secret

liftoff_cols.csv

Limited to 7 day increments

InMobi

API Key and API Secret

inmobi_cols.csv

90 day look back period

It is recommended to pull a maximum date range of 3 days

Moloco

Account ID and API Key

molococolumns.csv

Remerge

Email and Password

remerge_cols.csv

No limitation

Smadex

Email and Password

smadex_cols.csv

Unity Aura

API Key

unity_aura_columns.csv

Appsflyer Aggregated Data Report

API Token and App Id

appsflyer_columns.csv

90 day look back period

The template columns after ecpi will vary based on the advertiser’s configured in-app events.


🧾 Instructions

  • Use these CSVs to define the schema when creating a new Alli Cloud Storage datasource.

  • Columns labeled “date” or “day” should be marked as A Date Timestamp

  • Metrics (spend, installs, etc.) should be set as Numbers Only

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