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Datasources
Tutorial: Getting Started With Alli Data Guide
How-To: Create a new datasource
How-To: Manually upload data to an existing datasource
How-To: Backfill a datasource
How-To: Update datasource owner
How-To: View datasource errors and warnings
How-To: Edit a schema after datasource creation
How-To: Name Datasource Columns
Advanced Guide: Using Global User Authenticated Accounts
Advanced Guide: Updating the Advanced Settings for a datasource
Explorer
Tutorial: Getting started with Explorer Reports
How-To: Use Ask Alli
How-To: Create a report with advanced filters
How-To: Create a report with rolling dates
How-To: Create a report that compares two date ranges
Alerts
How to trigger an Alert in Data Explorer from a Marketplace app
Advanced Guide: Enabling Big Query for a Custom Alert
Alerts Manager
Setting Up Alerts Manager
Custom Datasources
Custom Datasources Directory
Example One
Tutorial: Getting started with Explorer Alerts
Categorizations
Tutorial: Getting Started With Categorizations
How-To: Add a new categorization
How-To: Use categorizations within your custom report
Exporting Data
How to connect data to Google Sheets using Data Explorer
How-to add a new datasource to an existing Data Studio dashboard
How-to Create a Sentiment Dashboard from FB Sentiment
How to Create a Sentiment Data Source and Dashboard
Certified Datasources
Tutorial: Getting started with Certified Datasources
Tutorial: Onboarding a Platform
Onboarding CM360
Onboarding The Trade Desk
Onboarding Bidtellect
Onboarding Vistar DSP
Onboarding InnovidXP to Alli
Tutorial: Backfilling Data for a Platform
Tutorial: Building and Refreshing Certified Datasources
How-To: Identify Which Platforms and Report Types are Enabled for Reporting
How-To: Locate Source Data Used in Reporting
How-To: Add New Accounts for an Existing Platform
How-To: Categorize CM360 Conversions
How-To: Reclassify Media Channel
How-To: Include Custom DSP Cost in Display Reporting
How-To: Integrate Fiscal/Promo Calendars for Reporting
How-To: Enable Hourly Reporting
How-To: Create Dynamic Creative Reports
How-To: Enable Product Feed Reporting
How-To: Enable Device and Demographic Reporting
How To: Debugging Discrepancies in Alli Data Library
Advanced Guide: Adding Additional Metrics to Platform-level Reports
Advanced Guide: Troubleshooting Refresh app errors
Advanced Guide: Understanding Google Ads conversion reports
Advanced Guide: Understanding Creative Performance Data
Certified Datasource References
Report Hierarchy
Report Field Mappings
Data Library Field Mapping - Account Performance
Data Library Field Mapping - Account Settings
Data Library Field Mapping - Ad Hourly Performance
Data Library Field Mapping - Ad Performance
Data Library Field Mapping - Ad Settings
Data Library Field Mapping - AdGroup Hourly Performance
Data Library Field Mapping - AdGroup Performance
Data Library Field Mapping - Adgroup Settings
Data Library Field Mapping - Affiliate Performance
Data Library Field Mapping - Audience Performance
Data Library Field Mapping - Campaign Performance
Data Library Field Mapping - Campaign Settings
Data Library Field Mapping - Creative Performance
Data Library Field Mapping - Demographic Performance
Data Library Field Mapping - Dynamic Creative Performance
Data Library Field Mapping - Geo DMA Performance
Data Library Field Mapping - Geo Region Performance
Data Library Field Mapping - Google Ads Performance Max
Data Library Field Mapping - Inventory Performance
Data Library Field Mapping - Keyword Performance
Data Library Field Mapping - Platform Device Performance
Data Library Field Mapping - Product Feed Performance
Data Library Field Mapping - Searchterm Performance
Report Use Cases
Offline Conversions in Data Library 2.0
Placement ID methodology
Creative ID methodology
Core Categorizations
ADL FAQs
Known Issues
MediaOcean/Prisma Print/OOH Data Definitions
MediaOcean Prisma SPOT Data Definitions
Magnite Data Definitions
Data Technical References
Datasources & run times
Datasources Release Notes
May 2025
April 2025
March 2025
February 2025
January 2025
Google Ads API v19 to v22 Upgrade
AccuRanker
Adobe Analytics
Adobe Datawarehouse
Airtable
Airtable (Live)
Alli Cloud Storage
Amazon Ads
Amazon DSP
Amazon Reporting
Amazon S3 - Advanced
Apple Search Ads
Bing
Bing - Structure
Box
Branch.io
Capterra
Criteo
DoubleVerify
Dropbox
Email
Facebook Ads
Facebook Ads - Structure
Facebook Insights
Facebook Sentiment
FTP/SFTP
Google Ads
Google Analytics 4 (GA4)
Google Analytics MCF
Google Campaign Manager
Google Campaign Manager - Structure
Google Display & Video 360
Google Display & Video 360 - Structure
Google Drive
Google Drive (Live)
Google My Business
Google Search Ads 360
Google Search Console
Google Shopping
Google Trends
Instagram Business
Authenticating Owned Instagram Accounts (for external users)
Kochava
LinkedIn Ads
LinkedIn Ads - Structure
Office365
Outbrain
Partnerize
Pinterest Ads
Pinterest Ads - Structure
Reddit Ads
Reddit Ads - Structure
Salesforce
SEM Rush
ShopMy
Singular
Smartsheet
Snapchat
Snapchat - Structure
StackAdapt
Taboola / Yahoo DSP
Sprout Social
Teads
TikTok
TikTok - Audience
TikTok MMM
The Trade Desk
Tune
URL
Vistar Media
X Ads (formerly Twitter)
X (formerly Twitter) Organic
X (formerly Twitter) Public
Yelp
Yext
Youtube
Youtube Bulk
Calendars
Alli Data API
Data FAQs
Reporting Troubleshooting
Infrastructure Alerts
Set Datasource Custom Default Run Times
Datasource Source Status Deep Dive
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Data
Alerts
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Custom Datasources
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Example One
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