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Alli Solutions - Bing Offline Conversions

This workflow automates the process of uploading offline conversions to Bing Ads Platform. It also stores both the request payloads and platform responses for auditing and back-tracking in:

  • bing_ads_offline_conversions_payload_log

  • bing_ads_offline_conversions_response_log


This enables you to:

  • Review accepted conversions

  • Review rejected conversions and failure reasons


Variables

Name

Reference

Type

Required

Default

Options

Description

Bing Custom SQL

BING_CUSTOM_SQL

Alphanumeric


-

-

Enter the custom SQL to fetch Bing Offline Conversion data. The SQL should return results with the following exact column names for successful upload: MicrosoftClickId, ConversionValue, ConversionTime, ConversionName

Bing Account ID

BING_ACCOUNT_ID

Alphanumeric


-

-

Account id for Bing Ads

Bing Login Customer Id

BING_LOGIN_CUSTOMER_ID

Alphanumerice




Login customer ID for Bing.

Google Customer Id

GOOGLE_CUSTOMER_ID

Alphanumerice




Account Number

Google Login Customer Id

GOOGLE_LOGIN_CUSTOMER_ID

Alphanumerice




MCCID

Currency Code

CURRENCY_CODE

Select



Currency for platform conversion uploads

Table Name

TABLE_NAME

Alphanumerican



Table Name